Case study
14 December 2024
With our British Sugar sites being part of the East of England and the East Midlands landscape for over, in some cases, a hundred years we are an established manufacturing business with deep agricultural roots.
Building and maintaining positive relationships with our local communities has always been something we’re proud of and today we consider them to be a key part of who we are. Whether it's fundraising, volunteering time or helping through the use of our skills we want to be able to support the people who work for us, and the communities that we operate in, in whatever way we can.
Our teams are passionate about giving back and as such, we’ve come up with a bit of a different approach to allow us to create as much value as we can from our activities.
This approach consists predominantly of three areas:
Neighbourhood Support
A lot of companies have sponsorship arrangements with some of the larger charities but here at British Sugar we’ve adopted a different approach. We prefer to work with our people to support the local charities and community groups they’re involved with either directly or indirectly through family and friends.
Each of our sites has their own annual ‘pot’. The local teams then decide how this money is spent, enabling funds to stretch further and the people we help more far reaching.
Money Match
Another aspect of this scheme is aimed at a more individual level and recognises that our people are passionate about the causes they support themselves and do a lot of great fundraising for more national charities. To support, we match fund up to £250 on any money raised by the people who work for us. Both teams and individuals are eligible for this funding.
Community volunteering
As a business, we offer employees a day’s paid leave every year to volunteer for a cause close to their heart, and we also encourage team building volunteering initiatives too. Enabling teams the chance to make a difference locally, whilst getting to know each other outside of the office/factory environment.
Over the past 12 months, our teams have spent time:
And that’s not all – we’re always up for something different.
From providing supplies to food banks or renovating a primary school playground, our teams take huge pride in supporting the local communities around each factory or site. Offering up time, provisions or advice, our teams go beyond simply monetary support.
Some examples over the last 12 months include:
Our impact
Over the past five years, we have given around £150,000 to local community groups and projects, charities, schools, sporting teams and other great causes across East Anglia and the East Midlands and through our volunteering days we have helped transform spaces for countless more.